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snip of logoWe’ve launched!  Our new e-commerce platform, PG Direct, is now live!

So what exactly is PG Direct?  What can it do for you?  Imagine sending your book files to your printer, who could process and print your titles, and THEN market and sell your title through an e-commerce bookselling platform…all with one easy seamless process.  Well, that’s the beauty of PG Direct!  We’ve made bookprinting and selling far more efficient…. and simpler than ever with an all-in-one solution.

Why did we develop it?  You probably realize that the bookselling environment is rapidly changing and becoming even more competitive. Today it’s not enough to be “just a printer,” we must also be a logistics expert that delivers content, no matter the format.

You might say we reinvented our own supply chain. Behind the scenes, we already had a nimble manufacturing platform in place, so it was a matter of leveraging our technology expertise to create a user friendly shopping experience for readers and consumers.  As PG president, Nick Lewis, explained,  “It was not a huge leap for us to add e-commerce functions to our capabilities, and as far as we know, we’re one of the first US printers to offer this bold, new sales model to our publishers.”

This new sales channel simplifies– even disrupts– the supply chain; in short, we’re bypassing the middleman – like Amazon, for example. Each of our customer segments—publisher, consumer, libraries and others  —will likely benefit by working with us directly through time and cost savings.

Bypassing the middleman results in a streamlined, more profitable cycle for publishers.

Bypassing the middleman results in a streamlined, more profitable book creation process

What are the advantages?  It’s a unique opportunity to reach a broader audience. Publishers will experience more exposure and visibility for their titles, while readers will enjoy perks like discounted retail pricing, free USPS shipping (for purchases over $30) and fast production times. Our streamlined process cuts out unnecessary expenses like overprinting, transportation, and storage costs, and we handle all the clerical tasks too. No more administrative time-consuming jobs like taking orders, processing credit cards and shipping books.              

There’s an environmental bonus as well. Kathleen Lewis, Vice President of Publishers’ Graphics, noted, “Consumers will recognize that our process helps save energy while keeping the printed book beautiful and affordable. With a direct to consumer supply chain, we are reducing waste, saving energy and resources– resulting in a very small carbon footprint. It’s the complete package and an earth-friendly solution that we think consumers will appreciate.”     

 

PG Direct Publishers and About US BannersFull circle with PG Direct.  It all comes back to creating great looking books. Ones that you’re proud to sell and distribute. By skipping the middleman, the savings are passed on to the end-consumer so both you and your readers benefit.  It’s a full-circle, full-service solution with mighty benefits. 

Visit PG Direct and learn how we can help you sell and distribute your titles.   Or call us at 630-221-1850. 

 

 

                                               

 

 

 

 

 

 

Within a few weeks, Publishers’ Graphics will be launching a new bookselling website called PG Direct.  This e-commerce site replaces the existing PG Bookstore and will have a new domain.

PG Direct is a new sales channel that features a well-designed shopping experience aimed at the consumer. By eliminating multiple steps in the book printing and selling process, we’ve simplified the supply chain, making it easier to order, print and distribute your book. PG will offer discounted retail pricing, free USPS shipping, and fast production and delivery times for titles in this proprietary catalog.

With its singular focus on books, PG Direct offers an attractive alternative without distractions from unrelated products and content. Publishers will especially benefit with an additional sales channel that provides more exposure and visibility for their titles.

What does this mean for my book? The PG Bookstore (www.publishersgraphicsbookstore.com) will no longer exist as of late July. If you are a current retail or wholesale bookstore customer, you have an opportunity to include your book in this new sales channel. Just like before, each title will consist of a personal storefront with book image, description and a retail price established by you. There’s no cost to list your book, and we’ll handle all the transition details.

Personalized storefront for your titles

Personalized storefront for your titles

What’s in it for me? It’s a unique opportunity for you to reach a broader audience. Along with a fresh, up-to-date look, the new site is considerably more powerful than our current bookstore with robust search capabilities. Plus, we’re investing in online search engine marketing so that more customers can discover, purchase and enjoy your titles. In addition, advertising and promotional opportunities will be available to feature your books.

How will I get paid when my book sells? Our model offers a competitive pricing program. Here are a few examples:

B/W Softcover                                                                   B/W Hardcover

6 x9, 200 pages                                                                  8.5 x 11, 200 pages, with dust jacket

List price:                         $14.95                                        List price:                    $34.95

PG printing:                      $2.41                                          PG printing:                  $7.48

PG commission (25%):    $3.74                                         PG commission (25%):    $8.74

Customer makes:         $8.80                                           Customer makes:      $18.73

What if I don’t want to participate? That’s okay; you’ll still be able to easily order your titles via our customer portal on the PG website. Our new Reprint Center enables you to quickly log-in, view your titles and order, all with a few clicks of your mouse.

When will this happen? Very soon! We hope to go live with the new site within a week or so.

What are the next steps?  If you wish to participate, there are some easy forms to fill out. Give us a call and we’ll email  them to you. If you have questions, please email:: choffmann@pubgraphics.com or call 630.221.1850.

 

 

 

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